NYT > Books (nytbooks) wrote,
@ 2015-08-26 16:00:00

Books of The Times: Review: ‘Billion-Dollar Ball’ Explores the Economics of College Football’s Top P

http://rss.nytimes.com/c/34625/f/640314/s/494a28b2/sc/7/l/0L0Snytimes0N0C20A150C0A80C260Cbooks0Creview0Ebillion0Edollar0Eball0Eexplores0Ethe0Eeconomics0Eof0Ecollege0Efootballs0Etop0Eprograms0Bhtml0Dpartner0Frss0Gemc0Frss/story01.htm

http://www.nytimes.com/2015/08/26/books/review-billion-dollar-ball-explores-the-economics-of-college-footballs-top-programs.html

In this book, Gilbert M. Gaul examines how a small percentage of teams generate big revenue, often leaving others to sustain losses while trying to keep pace.

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