http://www.slate.com/articles/technology/technology/2015/01/ces_2015_in_car_tech_year_of_the_car_at_the_consumer_electronics_show.html

Each year at the largest tech conference in the world, Nvidia hosts a press event to show off its latest chips and graphics processors. In past years at the Consumer Electronics Show in Las Vegas, it touted speedy new chips aimed at smartphones, tablets, and game systems. This year, however, its show revolved around what appears to be the next big mobile computing platform: the car.