http://www.slate.com/articles/technology/technology/2015/06/can_you_use_an_apple_watch_without_an_iphone_i_tried_it_to_find_out.html

As Apple Watches sprout on wrists across the land—finally appearing in stores, arriving in mailboxes at last—I’ve begun to note a new phenomenon I’ll term the “double Apple.” The double Apple occurs when a person thumbs an Apple iPhone while he wears an Apple Watch. The mere sight of a double Apple makes me retch a little.