http://www.slate.com/articles/technology/technology/2015/06/_moments_on_instagram_facebook_spotify_the_making_of_a_silicon_valley_buzzword.html

In June 2013, less than a year after he sold his photo-sharing startup to Facebook for $1 billion, Instagram CEO Kevin Systrom stood onstage at a press event at company headquarters, his 6-foot-5 frame partially obstructing the oversized screen behind him. He paced slowly as he spoke, stealing the occasional glance downward, as if to summon his next words from the very core of his being (or a floor-mounted teleprompter).